The singular cardinal rule of real estate is, of course, location, location, and location. If you’re goal is to sell, lease, or rent a property in the Orlando area, the location part is taken care of.
The second most important, though often overshadowed, attribute of a real estate offer is presentation. (You can say it three times, if you like). The truth is, in the competitive world of property sales (especially at the higher end), traditional methods like newsprint advertisements, still pictures, and links to the Multiple Listing Service just aren’t cutting it anymore.
To distinguish your property from the run-of-the-mill, you need to showcase it using the interactive technology of a 3D Virtual Tour.
With virtual reality, buyers/lessees are able to virtually walk through a property with more freedom, concentrating on spaces, like the kitchen or a bathroom, to get a clear picture on what’s being offered. It’s essentially like a real walk through, but instead they can explore a property at their own pace.
For remote customers, it creates a major added benefit, as they can have a guided tour that points out specifics of a particular property’s amenities or standout features. Also, if needed, they can ask questions to their virtual real estate agent, i.e. you.
This amazing technology will be your secret weapon in attracting out-of-state buyers, international investors, millennials, retirees,.. and will prove to be excellent for attracting those high net-worth clients that want to buy expensive residential properties from remote locations or foreign countries.
The turnaround time for a Virtual Tour is only 24 – 48 H, so you’ll be setup and ready to go in no time!
As new rules of internet marketing are moving away from a traditional monologue and making interactive media became a must, the central goal of online marketing now is engagement. This means getting your customers or potential clients involved with your company, your services, and even your people.
Virtual Tours allow you to digitize a part of this process, keeping listed properties “open” and on display around the clock. You can also gather feedback on virtual tours by including them in social media and blog updates where viewers can leave questions and comments. In fact, a listing with a virtual tour will receive 38% more views than a competitors listing that is lacking a virtual tour!
Establishing a sense of ownership is crucial to nudging clients towards finalizing the real thing. Virtual Tours allow clients to tour the property independently, on their own time and at their own pace, giving them a sense of autonomy and personal connection.
You can enhance and deepen this sense of connection by adding virtual tours to a suite of other interactive features – mortgage calculator, information about local amenities, IDX search functions – so that clients can use your listings to conduct extensive solo research. The more time and energy they invest, the more likely they’ll feel committed to reaching out to you with an inquiry.
Schematic Floor Plans included to add to your marketing portfolio, create a complete listing presentation, acquire new sellers, engage more buyers, and ultimately lead to more sales.
3D Virtual Tour - Residential Real Estate
- Floor Plans: Included
- 4K Snapshots: $30-50
- Google Streetview: $50